How much is winning 30% more projects worth to you?
Explore the plans that help agencies win more deals and save time. Try free for 30 days.
Free
Starting from
$0 /month
Key features include:
- Templates
- Formulas
- Your own branding
- Sharing quotes with customers
- Many more
Starter
Starting from
$49 /month
Everything in Free, plus:
- Repeatable components
- Adding sales presentation
- Recordings of customer sessions
- Many more
Popular
Business
Starting from
$99 /month
Everything in Starter, plus:
- Buffers
- Label
- Comments
- Profitabillity Analysis
- Visibility Management
- Jira integration & Export
- Many others
Pro
Starting from
$249 /month
Everything in Business, plus:
- Project Timeline
- Your own proposal domain (+$20)
- Estimate comparisons
- API
- Many others
Estimation features
| Free | Starter | Business | Pro | |
|---|---|---|---|---|
| Estimate editor Fast, light and intuitive estimate editor, allowing you to scope the project, group the tasks into phaes, modules, features and tasks, add their descriptions and estimates. | ||||
| Formulas Human-error-free formulas. Calculate works such as Project Management, Quality Assurance and other as % of development time & workload. No more accidental formula overwriting. | ||||
| Versioning Easy and fast creation of new versions of the quote and transparent overview & management across all versions. | ||||
| Information access management for developers and sales Manage what certain roles within your organization do & don't see in your quotes. Example: set that developers don't see the business information, such as prices, hourly rates or margin. | ||||
| Templates Create templates of your projects and services. Start your next estimates faster with ready templates. | ||||
| Library Create & save repeatable components of your projects (e.g. Setup, Authentication, CRUD). Reuse them in your next projects instead of estimating the same things from scratch for 100th time. | ||||
| Buffers Manage risks easy as never before. Add buffers to your projects and quote items, switch them on & off with a single click and observe their direct impact on the cost. | ||||
| Labels & Scope priorities Add labels & priorities to your quote items (e.g. Must, Should, Could) and create quote variants based on them with 2 clicks. | ||||
| AI Estimator AI project estimator, scoping & estimating the project based on: - Uploaded project files - Your templates - Your previous estimates - Your historic timelogs in Jira | ||||
| MCP Connect your local AI agents through MCP and make them creating editing-ready estimates directly in Apropo. | ||||
| Internal & External comments Add comments in 2 threads: - Internal - not visible to the end customer - External - visible to the end customer No more copying & syncing multiple spreadsheets just to clear the proposal from your developers' comments. | ||||
| Project Timeline |
Sales features
| Free | Starter | Business | Pro | |
|---|---|---|---|---|
| Sharing estimate with client Share interactive and great-looking quotes with your clients with a simple link-sharing feature. | ||||
| Your own branding Share the quotes with your company's branding to impress your client event more and stand out from other agencies. | ||||
| Email notifications Receive email notifications every time your customer opens your estimate. Engage them with follow-ups in the right time. | ||||
| Video recordings of customer sessions See video recordings of how your customers interacted with your quotes and make better sales decisions. | ||||
| PDF export Export your quotes to PDF with your own branding. | ||||
| Presentation upload Merge your company presentations and proposals with your quotes to share a full, complete proposal with your client in a single link. | ||||
| Scope configuration by the client Boost your client's involvement in the buying process by allowing them to configure the scope in the shared quotes. Give them buying experience they won't forget. | ||||
| Manage what your client sees Manage which information includes in the quote should be visible or hidden to the client. Example: if you provide a fixed-price proposal, you can hide the hourly rate and hours from the quote. | ||||
| Margin calculation Review & calculate your expected project margin based on the cost & sales rates of your resources and other internal costs. | ||||
| Comments Engage your client with ability to add comments and questions directly in the shared quote. | ||||
| Your own domain Share the quotes with your clients from your own domain (e.g. proposals.spacex.com). Impress them and make them think that it's your own tool. |
Budget control & integration features
| Free | Starter | Business | Pro | |
|---|---|---|---|---|
| Export to Jira Export your quote to Jira in 2 minutes, creating complete backlog that resembles your estimate structure (epics, stories, tasks, subtasks), descriptions & acceptance criteria and estimates. | ||||
| Estimation vs. Reality comparison Real-time overview of how your delivery is performing against the estimate for every project and every level of the estimate. No more unpleasant budget surprises in the middle of a project. | ||||
| API Connect your other systems and include pre-saes & estimates in your digital ecosystem. | ||||
| MCP Connect your local AI agents through MCP and make them creating editing-ready estimates directly in Apropo. |
Consulting
| Free | Starter | Business | Pro | |
|---|---|---|---|---|
| 1h / per month with Estimation Success Manager | + $100 | + $75 | + $50 | |
| 1h of software projects sales consultation per month with Sales Success Manager | + $200 | + $150 | + $100 |